• Project Constraints

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    In my last post, we took a look at the project’s budget and settled on a $2000 base set of funds with a +25% buffer conditioned on showing that the additional funds will be a final contribution to get started and will result in a fully-launched business. We laid out the loose set of conditions that would need to be met in order to access those additional funds to help us remove emotion from the picture and focus purely on the goal ahead. With our budget constraint set, let’s now focus our attention on other constraints.

    I won’t dwell on the obvious constraints (legal, ethical, moral, etc), but instead on the constraints I feel will further define the scope of this entrepreneurial project and my personal requirements. Fortunately (or unfortunately), our limited budget will set a lot of constraints for us, but we should cover them here regardless because there may be some valuable insights we can glean from them.

    • This business cannot compete in any way against my employer. If you’ve read my background <link: introduction> you’ll recall that I have a two week stint where I’ll be fully unemployed and have no company to compete against. However, my intent is to run this business beyond the two week time frame that I’ve given myself, so that will be out of the question. Fortunately, it’s very hard to start anything in aerospace <link: about me>for the budget I have.
    • Ideally, this business will be controlled and operated by just me. I do see where contract work could come in handy, most day-to-day work and setup would be handled by myself. I don’t plan on hiring anyone as a W-2 at any point in this process.
    • This business should be run from my home. I don’t want to get involved commercial real estate unless the business can sustain such expenses for a period of time and there is a justifiable business need for expansion. I would consider storage units as a possible exception initially.
    • After being set up, this business should require minimal input day-to-day. As mentioned previously, I fully intend to keep this business running long after my two-week start up phase has ended. With a full-time corporate job that often requires 50+ hours a week, I’ll need to be able to squeeze in work needed along the periphery of my day and weekends.

    So far, those are the self-imposed constraints that I can think of. I’m entirely confident I will run into other constraints along the way and I will do my best to highlight them as we go along.

  • Project Budget

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    Engineering project management courses drill into you that for a project to succeed you had to have the three legs of the project management triangle defined and controlled: budget, schedule, scope. An imperfect model as it may be, we will use this idea to analyze the project and move towards our goals. The astute readers will see that schedule is defined, so in this post let’s think through budget and see my follow-on post for project constraints <link>.

    So let’s talk money.

    Well folks, I hate to break it to you: I’m neither Jeff Bezos nor Elon Musk. A multi-billion dollar budget would be great to have, but I don’t have it. And, to be fair, if I were starting this project out with such vast sums of money, it wouldn’t make for an interesting read. Aside from “spaceflight is my side-gig” kinds of money, we need to think of something a bit more down to earth (eh? eh?).

    From my perspective, I should only invest as much as I’m willing to lose and never see again. While I have every expectation to succeed there certainly is no guarantee. Life happens – remember 2020? So with that in mind, a fair budget to start with will be capped at $2000. I will also allow some flexibility with this depending on if I see some momentum begin to build up, so let’s include a +25% conditional buffer.

    Before getting emotions involved and deciding that I want to flex my budget because it feels like things might start working out, I should also decide the parameters for how and when the buffer will be utilized. Since I haven’t yet gone through the process of deciding what this business will be, I’ll need to cast a wide net to capture as many possible scenarios as I can. So here’s a rough and intentionally vague list of conditions I think will lead to reaching into my buffer:

    • Customer/consumer engagement is increasing but can dramatically increase with added funds
    • The additional money will clear the final hurdle to getting a product to market, assuming funds have been utilized wisely up to the threshold
    • Clients are lined up and ready to work with me, but I need certain tools or software licenses to begin working on contracts

    This is a pretty loose set of definitions, but ultimately they decision to increase budget will be to push my project across the finish line to launch. Note that my goal won’t be to become profitable or wildly successful. I am only aiming for launch with a legitimate business.

  • Welcome!

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    Welcome to 2weeks2launch, a journal of my entrepreneurial self-challenge to launch a business in two weeks or less!

    If you’re new here, check out my background <link> and learn where this whole mess came about. The tldr; version is this: in a few short weeks I’m leaving my current corporate job for another (sigh), but I’ve given myself two weeks in between roles to relax, do nothing, take a vacati…hey wait, no that’s not what this is about. Nope, I’ve got two weeks where I’ve decided to launch a business and finally scratch that itch of entrepreneurship and see what I can do!

    Check out my project goals and constraints <link> as well as a list of objectives <link> and follow along as I launch a business in two weeks or less.


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